How To Use Virtual Summits to Accelerate Growth with Dr. Mark T Wade
You know the buzz words, there are challenges, virtual conferences, hybrid summits, live webinars, auto webinars, the list could go on and on and recently it seems like all these words could be interchangeable. If you’ve been in the industry long you’ve seen virtual summits everywhere. But there are some key differences between summits and other online events. Namely, what they can do for you.
Welcome back to Inside The Greenroom! On today’s episode, we have virtual summit expert and founder of Virtual Summits Software, Dr. Mark T Wade. From Brick-and-mortar business to online empire Dr. Mark has created six, seven, and multi-seven-figure companies using virtual summits. You’ll get an inside look as Mark discusses the moment he realized that his legacy was directly tied to his impact and message. He talks about how he built Virtual Summits Software from the ground up and what exactly the purpose of a virtual summit is.
You’ve heard us talk about the importance of niching down your audience and with virtual summits it’s no different. Mark talks about the importance of niching down your audience not just to help reach more people but to also help you look more like an expert. Listen in as we talk about the different types of summits, how you can “infotain” your audience and the best tricks on keeping online engagement with both your audience and your speakers.
Speakers you do not want to miss this episode because Mark will tell you the best tips on adding value and standing out in a sea of online events. Meeting planners you’ll learn the Virtual Summit way to plan your next online event and get key insight into picking the perfect speaker for your summit.
When you hit play you will get expert advice on how you can save time, reach your audience faster, and have a greater impact. For more information or to get in touch with Mark, check out the resources below!
More Of What’s Inside:
- The moment Dr. Mark T Wade realized he wanted to leave a legacy
- Building a company through virtual summits
- Summits vs. Streaming Conferences
- The purpose of a virtual summit
- Creating a summit story arc for your audience
- Reverse engineering to help niche down your audience
- Starting with your content to choose your speakers
- Finding the correct speaker for your summit
- How you can engage your speakers before the summit
- Mixing pre-recording and live sessions for more engagement
- How you can add value as a speaker
- And much more!
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Influential Speakers in Mark’s life:
- Charlie Rocket
Episode Minute By Minute:
- 0:29 – Welcoming Mark Wade
- 6:32 – The difference between summits, conferences, and challenges
- 12:32 – Guiding clients through the process of creating a summit
- 16:53 – Nicheing down to show your expertise
- 21:10 – The biggest mistake made when picking speakers
- 24:51 – Overcoming disengagement in summits
- 30:00 – The balance between go at your own pace and engagement
- 34:58 – How you can get noticed as a speaker
- 41:33 – Mark’s greenroom stories
- 45:11 – Where to get in touch with Mark
More About Mark:
Dr. Mark T Wade, CEO of Viral Summits Concierge, founder of Virtual Summits Software, and host of the top-rated Virtual Summit Podcast is the visionary behind the evolution of summits. From Brick-and-mortar business to online empire Dr. Mark has created six, seven, and multi–seven–figure companies using virtual summits. He’s the creator of the One-Day Summit, Interview With Impact, Summit Scripts, and the Summit Story Arc and has consulted with some of the world’s top brands, businesses, and entrepreneurs.